Send a rakhi he can tie on screen, wherever he is
A thali, a rakhi to tie, your bachpan photos and the promises you two make every year. For brothers in hostel, in Bengaluru, or in another country.
Rakhi is the one festival that feels incomplete on a video call. You can courier a rakhi, but the moment itself, the thali, the tilak, the teasing, the 'mera gift kahan hai?', gets lost. Ek Dhaaga brings a bit of that moment back. He opens your link, sees the thali, ties the rakhi on screen, and then scrolls through bachpan memories and promises before the gift reveal.
It takes about 15 minutes to make and costs ₹20. Add up to 12 photos (the embarrassing ones are mandatory), write a few memories, and add whatever the gift is, a shopping voucher, a UPI transfer, or just 'come home and I'll make your favourite kheer'.
It works just as well from brother to sister, between cousins, or for a bhabhi. And at the end he can write back, which might be the most words you get from him all year.
Ideas to put in it
- Use the oldest photo you can find of the two of you together, and the most recent one.
- Write three bachpan memories: a fight, a secret you kept for each other, and a time they stood up for you.
- Turn promises into a fun list: 'I promise not to tell Mummy about...'
- Send a real rakhi by courier and put the QR code inside the envelope.
- For the gift reveal, add a UPI transfer or voucher, or a promise of something when you meet.
- Make one for a cousin or bhabhi too; it costs ₹20.
Guides
Rakhi Gift Ideas for Brother: Online, Budget and Long-Distance
Rakhi gift ideas for your brother, whether he's at home, in hostel or abroad: online gifts, budget ideas under ₹500, and ways to make the rakhi feel personal.
Rakhi Messages for Sister: 40+ Wishes in English, Hinglish and Hindi
Heartfelt, funny and emotional Rakhi messages for your sister, didi or chhoti behen, in English, Hinglish and Hindi, plus tips to write one that is yours.
Questions
Can a brother send this to his sister?
Yes. The words are yours, so you can write it from any sibling to any sibling, or for a cousin.
My brother lives abroad. Will it work?
Yes. It is just a link, so it opens anywhere in the world in a phone browser. You pay in rupees by UPI from India.
Can I add a real gift?
The gift reveal screen shows whatever you write there: a voucher code, a note about a UPI transfer, or a promise. We do not deliver physical gifts.